Microsoft Watch: Bing jingle

Microsoft Watch: "A few weeks ago, Microsoft launched a contest in which it asked the community to submit Bing jingles to the Bing YouTube site. Whoever came out on top would receive a $500 American Express gift check, with the possibility dangling out there that the jingle itself could be used as the basis for some sort of Microsoft ad campaign. On Aug. 5, Microsoft announced the winner: Jonathan Mann, whose jingle 'Bing Goes the Internet' is accompanied by a video of the dude himself, backed by a troupe of white silhouettes, dancing in front of a giant blowup of the Bing search screen."